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New York – Following the ITALIANY launch party Peroni Nastro Azzurro partnered with Esquire Magazine to host The Esquire, a private influencer lounge at the Parlour in New York City. The Esquire will include a series of daytime designer presentations preceded by nighttime events. The Esquire kicked off the week with a celebratory evening with key esquire editors Esquire Fashion Director Nick Sullivan and Senior Fashion Editor Wendell Brown.
Additional fashionable guests in attendance including celebrity stylist Brad Goreski enjoyed beats spun by DJ Mark Ronson. Guests danced into the late evening hours
Peroni Nastro Azzurro will be hosting a number of key activations during fashion week including Mercedes-Benz Fashion Week, as well as participating in key designer parties throughout the week. Peroni Nastro Azzurro is the “Beer of Choice” for Mercedes-Benz Fashion Week, continuing the brands commitment to support emerging designers and style. We will make sure to keep you updated on all.