Los Angeles – This holiday season, Pure Bar, a wholesome line of fruit and nut snack bars, is supporting the Lunchbox Fund through the ‘Like for Lunch’ promotion. The campaign focuses on providing healthy and nutritious meals to children in need.
Going on now…for every person that LIKES Pure Bar on Facebook or FOLLOWS them on Twitter, Pure Bar will donate a lunch to the Lunchbox Fund, a non-profit organization that is dedicated to providing daily meals for underserved and at-risk school children in South Africa. Their goal is to donate 10,000 lunches.
“The holidays are a wonderful time to give back and Pure Bar is encouraging consumers to help make a difference this season by providing healthy, well-balanced meals to students in South Africa,” says Veronica Bosgraaf, Pure Bar Founder. “This initiative is an easy way to make an impact and help make a child’s holiday a little brighter.
Pure Bar joins the likes of celebrities such as Beyonce, Liv Tyler, Charlize Theron, Kanye West, Eva Mendez, Gwyneth Paltrow, and others who have supported The Lunchbox Fund’s goal of reducing hunger, increasing school attendance, enhancing a child’s learning capacity by providing nutritional meals, encouraging parental involvement at school, and alleviating household stress due to the lack of funds for school.