New York – On Wednesday night, 90210 starlet AnnaLynne McCord attended the Somaly Mam Foundation 2012 Gala wearing a one-of-a-kind gown by designer, Richard Chai inspired by EFFEN® Vodka. The gown was inspired by EFFEN Vodka’s sleek, handcrafted bottle, which mixes the soft fluidity of chiffon with satin and structured silk taffeta to bring elements of the bottle to life.
The creation of the gown is part of a yearlong collaboration between Chai and EFFEN. Following the event, EFFEN will auction off the dress online with proceeds benefitting DIFFA: Design Industries Foundation Fighting AIDS.


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