Ultra-Luxury Vodka, elit by Stoli, Partners with Christie’s Green Auction: Bid to Save the Earth 2012
NEW YORK, April 3, 2012 — elit(tm) by Stolichnaya(r) unveils an exclusive auction package featuring an all-inclusive trip to the Himalayas as part of Christie’s Green Auction: Bid to Save The Earth 2012. All proceeds from the online auction, which can be found on charitybuzz.com, will benefit Oceana, the brand’s charity partner. Highlights of the auction lot include a visit to the Langtang region, the location where Stolichnaya(r) sourced water to develop the ultra-exclusive elit(tm) by Stolichnaya(r) pristine water series: The Himalayan Edition, of which only 300 bottles were produced. The auction will go live on April 3, 2012 and run through April 19, 2012.
Offering an unparalleled experience in one of the world’s most exotic countries, the elit(tm) Himalayan Adventure package, available for up to four individuals, will take guests on the journey of a lifetime. Upon arriving in Nepal, auction winners will explore the country in true luxury with tailored excursions including an elephant tour of Kathmandu and a private jeep excursion in Chitwan National Park. Additional highlights include a stay at the remote Temple Tiger Jungle lodge, where guests will arrive by private helicopter as well as a private yoga retreat at the Dwarika Hotel. The seven-day trip will culminate with a helicopter ride to Kongde; guests will enjoy a view of Mt. Everest and also play a round of golf at 14,500 feet.
“We’re looking forward to offering this amazing package to visit the Himalayas, the location of our first limited edition vodka in the pristine water series, with proceeds benefiting our partner Oceana,” said Val Mendeleev, CEO of SPI Group. “It’s a great way for elit(tm) by Stolichnaya(r) to give back to an organization which helps to protect one of the world’s most important resources, our oceans, while also offering our consumers the chance to bid on the trip of a lifetime.”
elit(tm) by Stolichnaya(r) pristine water series: The Himalayan Edition is made from the water of perpetual melting of snow, which travels through countless layers of rock to an underground reservoir, and spirit distilled from the world’s finest winter wheat. As part of the brand’s patented distillation process, the liquid undergoes freeze filtration, a centuries-old technique that elit(tm) by Stolichnaya(r) has modernized, which eliminates any impurities. The liquid then goes through a Z-carbon filter followed by a silver filter, both of which result in a supremely smooth and luxurious vodka.
Each limited edition bottle is made from hand-blown, superior-quality Bohemian glass, sealed with the exquisite gold-plated decorative ice pick and housed in a handsome, individually numbered, hand-made, walnut-carved chest. elit(tm) by Stolichnaya(r) pristine water series: The Himalayan Edition is 40% ABV (80 proof), and retails for $3,000.00 per limited-edition bottle.
“We’re very grateful for the creativity, support and commitment to the oceans that elit(tm) by Stolichnaya(r) demonstrates in putting this package together. The funds raised will help Oceana win more protections for our oceans,” said Matt Littlejohn, Vice President of Marketing & Communications.
For a complete trip itinerary and terms, visit http://www.charitybuzz.com/catalog_items/2960164
For more information about elit(tm) by Stolichnaya(r) visit http://elitbystoli.com/