1800 TEQUILA x Okuda San Miguel Essential Artist Collaboration

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1800 Tequila, the world’s most awarded tequila, is celebrating the 10thanniversary of its Essential 1800 Artists Series ft. a collaboration with world-renowned Spanish artist Okuda San Miguel.  

The Essential 1800 Artists Series 10th anniversary collection features six limited-edition bottles displaying original Pop Surrealism works by Okuda. His distinctive style of colorful geometric patterns featuring his signature Rainbow Skull and Kaos Star, encourages reflections of origin, destiny and the meaning of life, hinting that time is our most precious asset. To move the experience from bottle to virtual, this year’s Essential 1800 Artists Series innovates with an AR experience that transforms each bottle into a Snapchat marker, launching an eye-catching and unique filter for fans to engage with Okuda-themed lenses. 

The Essential 1800 Artists Series, now in its 10th year of working with artists and their estates, such as Shantell Martin, Enoc Perez, Basquiat and Haring, creates cultural conversations by giving artists an alternative canvas to reach new audiences, turning limited-edition bottles of 1800 Silver Tequila into instant collector’s items. 

For more information about the Essential 1800 Artists Series, to purchase a limited-edition 10th anniversary bottle, watch an exclusive film and interact with Okuda-themed Snapchat lenses, please visit https://www.reservebar.com/products/1800-essential-artists-series-okuda

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