SMIRNOFF ICE Creates New Holiday Gift Boxes That Are Sure To Surprise All Your Friends This Season


As an adult, the holidays can be, well—predictable. You work entirely too hard to sit through another boring White Elephant office party and pretend that you actually love those mugs you won—sorry lady from finance, but how many mugs can one person have?!

To spice up the gift giving season, Smirnoff Ice has created three cardboard boxes that look like luxury (admittedly boring) appliances, but when the unexpecting gift recipient opens their box of hangers or mini ironing board they are sure to be surprised when they find the real prize inside—a bottle of Smirnoff Ice!

Smirnoff Ice

Have a White Elephant party coming up? Don’t panic. The boxes, sold under the name Cremsiffino (an anagram for Smirnoff Ice), are available for purchase starting today for $20 (plus shipping) from If you live in one of the states where GiftAGram cannot ship alcohol, you can purchase the box by itself for $10 and add in your own bottle of Smirnoff Ice once it arrives.

It’s time to end the decade the right way and surprise your friends or favorite coworker (over the age of 21, of course) with a gift they won’t see coming – wrap and it’s ready to be gifted! Just be sure to remind the recipient to chill their bottle of Smirnoff Ice Originally before enjoying for the holidays.

Smirnoff Ice


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