HOOCH Launches Healthy HOOCH Cocktails in NYC

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Rocco DiSpirito & Lin Dai

New York – ​​HOOCH​​, the first ever subscription based drinks app ​of it​’s kind​, ​celebrated ​the ​launch of Healthy HOOCH Cocktails created by award winning celebrity chef and lifestyle Rocco DiSpirito​, at Manhattan’s Magic Hour inside the Moxy NYC.​

Guests in attendance included Rocco DiSpirito, Lin Dai, Danny McNulty, Akiya Henry, Emma Snowdon Jones, Jamison Ernest, Judi Harvest, Karen Erickson, Warren Wolf, Obi Abili.

As part of this exciting partnership with the renowned chef, HOOCH, which offers members one free drink per night at participating bars, nightclubs, and restaurants across the United States and in Hong Kong for monthly price of $9.99, ​provided​ three complimentary specialty low calorie cocktail drinks​ conceived by the Rocco, along with passed hor d’oeuvres to attendees including fashion designer Karen Erickson, artist Judi Harvest, interior designer and Wolf Home owner Warren Wolf, socialite, Emma Snowdon Jones, and English actress Akiya Henry, amongst others. Guests mingled​ whilst receiving​ personalized​ training in downloading and joining the HOOCH app, and​ were even treated to an introductory talk from HOOCH​ founder Lin Dai​ and Rocco, as well as a surprise book signing of Rocco’s​ new bestselling cook​book, Rocco’s Healthy + Delicious: More than 200 (Mostly) Plant-Based Recipes for Everyday Life.

The Healthy HOOCH Cocktails by Rocco DiSpirito included the famous chefs own low calorie versions of classic drinks including the Skinny G+T (botanist gin, zevia zero calorie tonic water, coconut nectar, fresh lime), the Fit Mule (belvedere vodka, zevia zero calorie ginger ale, all-natural ginger syrup, fresh lime juice, fresh mint), and the “Good” Old Fashioned (bulleit bourbon, swerve all-natural sweetener, coconut nectar, bitters, fresh orange slice, fresh unsweetened cherry).

Cocktails become available at select TAO Group venues starting February 1st, followed by a wider release across the HOOCH network starting this Spring.

HOOCH Healthy Cocktails Launch
HOOCH Healthy Cocktails Launch

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