What’s the best way to celebrate Halloween? With an epic House Party of course! Ghosts, goblins and… BACARDÍ bats festooned a ghoulish evening in Philadelphia as the brand kicked off the Ultimate House Party tour on October 31. BACARDÍ opened its doors to partygoers to experience the house party of a lifetime with a musical performance by R. City, a surprise DJ set by Chromeo, and specialty BACARDÍ cocktails in a custom-built house with five different rooms – from a spacious living room with couches to a backyard full of party games and activities (photo link here and below).
Notable attendees included Canadian electro-funk duo, Chromeo; American hip-hop duo, R. City; DJ Melo-X; MTV VJ host Nessa; celebrity chef, Chef Roble; local Philadelphia street photographer Conrad Benner; and DJ Clark Kent.
Prior to the House Party, BACARDÍ hosted the above notable attendees in an intimate VIP cocktail roundtable for media and VIPs. MC’d by Nessa, the group spoke at length about the multi-faceted artist’s hustle and their passions beyond their platforms, their artistic and personal background and what fuels their hustle.
Chef Roble discussed his unorthodox path to the hit TV show, The Chew, and DJ Clark Kent reminiscing about the lack of DJ technology when he began his career and how he was forced to branch into different areas to become relevant.
The evening’s festivities culminated with an exclusive DJ set from Chromeo, who played their popular songs “Jealous” and “Bonafied Lovin’, and a live performance from R. City, who sang their hit single and crowd favorite “Locked Away.”
o Fans were invited on stage to sing and dance with R. City as they performed several songs from their new album “What Dreams Are Made Of.”
Over 250 celebrators danced and partied into the night in the amazing house, equipped with a Bathroom Bar, a dad’s study, a lawn filled with games, make up station and, of course, an epic dance stage. The BACARDÍ Untameable House Party tour will continue down the East Coast stopping in Washington, D.C. (November 13); Atlanta, Ga. (November 20); and Miami, Fla. (December 4).