Los Angeles – Last week, GREY GOOSE and Urban Daddy partnered to host a Summer Soiree party and kicked off the summer on the rooftop of Perch overlooking the Downtown LA skyline. The fete was inspired by the French Rivera and highlighted the beauty of summer nights, with refreshing, classic drinks and engaging company. Guests in attendance were able to preview complimentary GREY GOOSE Vodka’s Summer Soiree cocktails – including cocktails incorporating GREY GOOSE Vodka and Perrier Sparkling Natural Mineral Water, not the typical Vodka Soda with added herbs and citrus, the cocktail that truly flies beyond the ordinary.
The intimate Perch rooftop hit capacity as the party was bustling with tastemakers and notables alike, all enjoying refreshing GREY GOOSE cocktails with GREY GOOSE Cherry Noir & Soda and GREY GOOSE Le Citron & Soda as crowd favorites. As the sun set, the party came alive with beats spun by DJ Lindsay Luv and guests donned their dancing shoes and rocked out into the late hours of the night. Host Kevin Zeger, Canadian model and actor, most well-known for his role in hit TV show Gossip Girl, arrived early in casual attire and was seen relaxing and catching up with friends. The Mindy Project star, Ed Weeks was also seen enjoying a GREY GOOSE Le Citron & Soda and heard raving about how this was one of his favorite parties of the year.
Social media stations were set up throughout the space for attendees to record videos and enter to win a trip to France. GREY GOOSE will host the Ultimate Soiree experience for four fans to visit Le Logis, the home of GREY GOOSE Vodka in Cognac, France, by sharing their Summer Soiree through Instagram or Twitter in 5-15 seconds using #SummerSoiree. For complete official rules, visit: https://summer.greygoose.com/#home
Additional summer soiree parties hosted by GREY GOOSE and Urban Daddy were held in key cities with past events in Dallas (6/11), Miami (6/23), Atlanta (6/25) and coming up in Washington D.C. (7/14), Chicago (7/17) and New York City (8/5).