Scooter Braun Introduces ZODIAC VODKA to the California Market with an Exclusive Launch Party

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LOS ANGELES, CA - MAY 04:  Actress Amy Pham attends an exclusive launch party introducing Zodiac Vodka
LOS ANGELES, CA – MAY 04: Actress Amy Pham attends an exclusive launch party introducing Zodiac Vodka

Los Angeles – Last night, Zodiac Vodka and Scooter Braun introduced Zodiac Vodka to the California market as part of the brand’s national rollout. The night’s theme was a journey through time and the party reflected it in every aspect. Upon walking up to the venue, guests were immediately greeted by one of the biggest hits of the night, a life size DeLorean Time Machine, best known as the fictional automobile-based time traveling device from the “Back to the Future” franchise.

During the evening, patrons were taken through the decades with the Hot Dub Time Machine – The World’s Best Time Traveling Dance Party DJ Tom Loud. He took the audience on a journey “through time” playing tracks and enormous projected visuals in “strict chronological order” from 1954 to 2015, all mashed live from vinyl turntables.

Each bar was themed to reflect a different era, serving different signature Zodiac cocktails to reflect each time period. Cocktails included Traditional Martini at the 50s Bar (Zodiac Vodka, Dry Vermouth), The Salty Dog at the 70s Bar (Zodiac vodka, grapefruit, lime, jalapeño, salt), The Black Cherry Mudslide at the 80s Bar (black cherry zodiac vodka, coffee liqueur, coca cola) and The 24th Century at the Future Bar (Zodiac Vodka, pineapple, white cacao, cinnamon, Lillet Rough, lemon). Available throughout the party, guests were also able to experience Zodiac’s signature Shots N’ Fries, a delicious shot of Zodiac Original vodka with a side of crispy fries, paying homage to the brand’s craft potato spirit, as well as the Black Cherry Mule (Black Cherry Zodiac Vodka, Aloe Liqueur, lime, ginger beer, cucumber).

To go with the theme of the evening, the venue was decked out with decade inspired décor and entertainment including Time Travel Photo Booths, Foosball and old school arcade games such as Pac-Man, Ms. Pac-Man, Space Invaders and more.

LOS ANGELES, CA - MAY 04:  Talent manager Scooter Braun hosts an exclusive launch party introducing Zodiac Vodka to the California market, hosted by Zodiac Vodka and Scooter Braun, on May 4, 2015 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Zodiac Vodka)
LOS ANGELES, CA – MAY 04: Talent manager Scooter Braun hosts an exclusive launch party introducing Zodiac Vodka to the California market
LOS ANGELES, CA - MAY 04:  Bartenders prepare Zodiac Vodka cocktails during an exclusive launch party introducing Zodiac Vodka to the California market, hosted by Zodiac Vodka and Scooter Braun, on May 4, 2015 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Zodiac Vodka)
LOS ANGELES, CA – MAY 04: Bartenders prepare Zodiac Vodka cocktails during an exclusive launch party introducing Zodiac Vodka to the California market
LOS ANGELES, CA - MAY 04:  Bartenders prepare Zodiac Vodka cocktails during an exclusive launch party introducing Zodiac Vodka to the California market, hosted by Zodiac Vodka and Scooter Braun, on May 4, 2015 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Zodiac Vodka)
LOS ANGELES, CA – MAY 04: Bartenders prepare Zodiac Vodka cocktails during an exclusive launch party introducing Zodiac Vodka to the California market
LOS ANGELES, CA - MAY 04:  DJ Tom Loud dances in the crowd during an exclusive launch party introducing Zodiac Vodka to the California market, hosted by Zodiac Vodka and Scooter Braun, on May 4, 2015 in Los Angeles, California.  (Photo by Rachel Murray/Getty Images for Zodiac Vodka)
LOS ANGELES, CA – MAY 04: DJ Tom Loud dances in the crowd during an exclusive launch party introducing Zodiac Vodka to the California market

 

 

 

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