Coral Gables, FL – Three superstar artists, three genres, three action-packed nights; one untameable experience. BACARDÍ® rum today unleashes BACARDÍ Triangle, an event that will see 1,862 invited guests and competition winners take on one of the world’s most mysterious forces of nature in a three-day, music travel adventure, Halloween weekend – October 30 to November 2, 2014.
Three chartered jets from London, New York and Los Angeles, plus scheduled flights from 22 cities around the world, will transport guests to the five-star Waldorf Astoria El Conquistador resort in Puerto Rico. Music fans can expect tropical temperatures as they enjoy pool-side sets from some of the world’s leading DJs. As Halloween night arrives, BACARDÍ Triangle will ramp things up with a themed Halloween party that combines the best music with immersive theatre – think global DJs, living mermaids, poi performance artists, voodoo shacks, tribal food huts and more than a few surprises…
The weekend culminates with guests being whisked by thematic boat directly to a private, Caribbean island in the heart of the Bermuda Triangle. A range of surreal experiences await before three of the world’s biggest artists take to the BACARDÍ Triangle stage. GRAMMY award-winning DJ Calvin Harris, hip hop star Kendrick Lamar, and singing sensation Ellie Goulding will perform their biggest hits as part of an untameable, music weekend.
Ellie Goulding says, “I have played in many incredible places across the globe – and I can’t wait to see if BACARDÍ Triangle is as amazing as it looks.”
Calvin Harris says, “I’m looking forward to playing in the BACARDÍ Triangle, this has to be one of the most elaborate parties to have ever been organized.”
Across all music scenes and genres, there has been a surge in global events attended by fans from around the world. Gig goers are looking to escape the crowds and to explore exotic destinations while getting the chance to see their favorite acts perform to a more exclusive audience. As the traditional travel rule book is being torn up, BACARDÍ Triangle takes on one of the wildest forces in nature – the Bermuda Triangle – and kicks off a new global Music Travel Platform. A communication platform inspired by the unconstrained spirit of the Bacardi founding family, and its belief that life rewards those who boldly pursue their passions.