ABSOLUT Vodka’s Newest Collaboration, ABSOLUT Greyhound, with Swedish House Mafia

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Last month, ABSOLUT VODKA announced their newest music collaboration – ABSOLUT Greyhound, with Swedish House Mafia.  As part of the “Drinks” campaign, Swedish House Mafia headlines with THE first original music track inspired by an ABSOLUT cocktail – “Greyhound.”  Together with a music video and a digital remix application, it kicks off an experience about drinks and music.  ABSOLUT will continue to roll out these musically inspired collaborations with Swedish House Mafia first, then Little Dragon and Dan Black.  With more than 30 years of renowned collaborative relationships, ABSOLUT VODKA teams up with these performers to bring consumers exclusive content and experiences with new music and custom cocktails. Cheers!

@hollywoodtv @joejonas chilling at the #Absolut Greyhound bar http://t.co/IO1poRgX

@MichelleMarieTV “Swedish House Mafia @Vevo Absolut Greyhound Event #Glowsticks” #Viddy http://t.co/vAlzoFLS

@JonnyBoud Swedish House Mafia playing “Absolut Greyhound” at Coachella: http://t.co/O2C0zTfJ

ABSOLUT Greyhound

1 part ABSOLUT VODKA

3 parts pink grapefruit juice

Build over ice in a rocks glass. Garnish with a grapefruit wedge.

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