New York – Designer Mara Hoffman, known for her colorful, bohemian collections and custom designed prints, made a triumphant return to the New York runway this season, showing her Fall/Winter collection to a jam-packed crowd in the Stage at Lincoln Center during Mercedes-Benz Fashion Week.
Here’s Tipsy Diaries’ fashion editor, Ashley Hester, of Esther Jean, take on the show –
As I’m waiting for the show to start I look around from my seat in the 4th row of the A section and needless to say tons of trendy and beautiful people are socially engaging with one another. Taking a quick survey I notice that a solid 25% had the messy bun look, 15% had the color tips look and the rest I’d say had some sort of fur on. As the seats fill up it’s obvious this show is a packed house…I even thought for a split second I was sitting next to 50 cent. Lights dim, funk beats start playing and the social chitter chatter becomes silent. The first outfit to walk down the runway was this blunt high-low hem dress, loosely fitted blazer and the hit Fall look for 2012 – the scarf under the hat look and in this case it’s a floppy boho hat. Ms. Mara Hoffman, where on Earth did you come from?! What a great start to what turned out to be a well applauded show of tribal patterns, blanket stripes and intarsia knits. Fierce models stormed down the cat walk in chiffon dresses with edgy cut-outs and draping chains. I was so taken back by Mara’s style I immediately went home to further research her. As the French say, I “J’adore” Ms. Hoffman and I’m so excited for her next collection. – AH
This season, Hoffman’s inspiration was “South American Shaman Cowboys.” The collection featured an array of beautiful original prints, with a heavy element of intricate beading on many of the pieces. Knits and coats featured leather applique details. The third eye symbol made subtle appearances throughout the collection as well, incorporated into prints and beading. Prints include Tassles, Magic Carpet, Stars, Meteorite (featuring astrology and Mayan calendar references), Kilim (inspired by Turkish prayer rugs). An array of dresses offered many options for Hoffman’s loyal fans, including long chiffon flowing gowns, along with short fitted dresses with sexy cut-out details. Oversize wool Magic Carpet print scarves were worn throughout the show, often under wide-brimmed hats in black and brown.
The show featured custom made jewelry by All for the Mountain (designed by Carly Margolis, which incorporated some of the elements from the clothing prints and some of the metal jewelry was used in detail in the actual pieces. Hitting on a new Fall trend, many of the looks were topped hand-made hats by MLE Hagen. The beauty team consisted of make-up by Lottie for Make Up For Ever and hair by Nick Irwin for Catwalk by TIGI. Other important credits include shoes by Carlo Pazolini, styling by Lysa Cooper, music by Ben Brunnemer and production & PR by People’s Revolution. Hoffman worked with Sarah Havens of Zebber nails to create custom printed nail designs for the show, inspired by the Fall collection prints.